Do video games learn what a gamer likes as they play, then tailor the rest of the game experience accordingly?
Say I’m playing a game where every so often, I can pick up guns from the floor. I always pick up uzis, because I have a particular penchant for cutting zombies in half with … Read more
I just discovered the blog of OKCupid, a dating site (via @billwscott if you must know – research purposes only!)
It’s got tons of fascinating insights – drawn from OKCupid’s usage data – about people’s social behaviour, identity and dating preferences. Plus a few predictable findings, naturally.
It blows my mind to think of … Read more
Where can I find a good resource that proposes statistical evidence for good user experience design decisions? ‘We made this change, enquiries went up 30%’. That kind of stuff. Even if the stats are questionable and need picking apart.
I feel a bit daft asking and hopefully someone can answer this easily… 80-20 rule, and … Read more